One of the important aspects of importing goods from China, which is in compliance with Chinese customs regulations, is the issue of licensing the brand of the goods. China Customs has an important system called the Intellectual Property Rights Customs Protection System.

An online platform providing online services for the public, import and export enterprises, intellectual property rights holders, etc. on matters related to customs protection of intellectual property rights, the China Customs Intellectual Property Rights Filing Inquiry website:

http://202.127.48.148/zscq/search/jsp/vBrandSearchIndex.jsp, its functions include querying filing information, submitting filing applications and managing filing information, etc.

If your product is registered in Nigeria, you can also give authorization to the Chinese exporter, and at the same time have a record in the Chinese customs network, is this direct to the Chinese exporter authorization can be? The answer is no, China Customs will only check whether the right holder has made an electronic authorization to the customs broker in the customs filing network.

In addition to the website query mentioned above, there are some websites that cannot be verified and need to be verified.To find a separate customs broker to determine;

The general situation is as follows:

1, brand name infringement, use the name of the registered brand or international big name, make minor changes (such as iphone change)

Into LPHONE) is also an infringement;

2, trademark infringement, the use of the registered brand logo, printed on similar products or other products (such as Nike's

Logo printed on the chair) are considered infringement;

3, the appearance of infringement, the use of international big-name products (such as the pattern of LV bags, Disney's role image) is also

Brand infringement;

4, origin infringement, such as export in China, but show made in USA, the customs has the right to detain the goods;

5,There is also a situation where the brand belongs to the consignor, but the consignor has printed other trademarks on the product (such as selfOwn brand + CCTV / Google), belong to infringement.

6,There is no registration in the Chinese customs filing network, but the well-known brand.

What will brand infringement face?

Whether it is subjective and malicious infringement, or due to weak brand awareness, no intention of infringement, if the improper handling of goods is very easy.

Easy whole batch of goods is confiscated, customs anti-smuggling department fines, goods and goods two empty; Even to face the brand rights holders.Take criminal responsibility!

How to avoid such risks?

Timely filing of their own trademarks and logos

For brand owners, if you need to better protect the brand, it is not enough to register a good trademark.

Should promptly apply for intellectual property rights to the customs record! Ensure that the legitimate rights and interests of the right holder are protected in a timely manner

Protection.

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